Businesses that select their systems over time can find themselves with a poorly planned architecture that handles short-term tactical needs sub-optimally while holding the company back from scaling efficiently over the long term. These inefficiencies can become so severe that they cripple growth. There are three primary issues that hinder growth when running a business on siloed systems:
Wasted Employee Productivity
If your employees are bogged down with inefficient and disjointed processes, it increases errors and takes time away from their more important core duties. Important processes such as order processing, invoicing, expense approvals and fulfilment, can take a lot longer to get completed if too much manual effort is required and are often erroneous. For instance, your employees may be spending hours re-entering order information into the accounting and invoicing system, while other employees pull that same information from your CRM system for their order fulfilment processes and to calculate sales commissions. If any orders are cancelled in the meantime, your employees have to sift through mounds of data to reconcile this information again. Such labour-intensive and manual tasks steal away time that could be otherwise spent on helping the company grow and innovate.
Lack of Real-time Visibility
When software systems are unintegrated, you have multiple overlapping databases and cannot easily get a view of business performance in a timely fashion. Reports showing performance across your finance, sales, marketing, service and fulfilment departments are crucial to giving you an integrated view of your company’s operations. Most companies simply give up on acquiring this information on a regular basis because of the amount of time it takes to source, extract and analyse this data. For those that do, countless hours are wasted trying to tie unrelated, error prone and out-of-date information together. Consequently, businesses end up making critical decisions slowly based on inaccurate information, or they make hasty and risky decisions off of gut instinct.
Increased Customer Churn
Customer acquisition and revenue growth are key pillars to your company’s continued success. With fierce competition, it is essential that your company provide an exceptional customer experience or risk having customers take their business elsewhere. When customers are unable to quickly get order status information, can’t get issues resolved easily, have poor product fulfilment experiences, customer satisfaction is damaged, the likelihood of repurchase decreased, and the risk of negative word-of-mouth increased. An integrated software system ensures that customers have the right information and customer experience they demand, by providing customers with a real-time self-service portal, and by giving all your customer-facing employees instantaneous access to all the customer interaction and transaction information they need to service and sell.
If you identify with any of these issues, and are a company focused on being at the top of your game, then you need a solution! Far too many businesses stick to the devil they know than the right choice for their business. Our advice to anyone in this situation depends on the complexity of your requirements. If you currently operate on numerous platforms, you may want to think of a complete change to an integrated system. If you operate maybe one or two additional platforms, an integration may be your best option.
If you feel out of control, your system's are a mess, and processes unable to cope, please feel free to contact us and we would be more than happy to review your situation and offer advice as to the best option for your business growth.